MG 343 - Sales Mgt

Institution:

Dominican University New York

Subject:

Description:

Emphasizes the formulation, implementation and management of sales strategies. Stress is placed on analyzing marketing opportunities, organizing a sales force, and controlling the marketing effort. Recruitment, retention, sales training development, motivation, sales planning, and analysis are reviewed. Cases drawn from actual business experiences are presented and discussed. Prerequisites: MK 114 and MG 211.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.dc.edu

Phone Number:

(845) 359-7800

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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