SCOM 361 - Public Relations Techniques II:Visual

Institution:
James Madison University
Subject:
Description:
3 credits. Study of visual communication techniques for public relations. Survey of design principles and elements used for developing visually effective messages with an emphasis on publication design and production, photography and computer-mediated presentations. Students should provide a camera and be familiar with desktop publishing and presentational software. Prerequisite: SCOM 261 or permission of the instructor.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(540) 568-6211
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Semester

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