SCOM 341 - Persuasion

Institution:
James Madison University
Subject:
Description:
3 credits. The study of oral communication as a determinant of attitudinal and behavioral change. Emphasis on the various kinds of artistic and non-artistic proofs as they apply to human motivation. Consideration of the application of behavioral research findings to persuasion. Prerequisites: SCOM 240 and SCOM 280 or permission of the instructor.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(540) 568-6211
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Semester

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