ART 420 - Graphic Design IV

Institution:

Daemen University

Subject:

Description:

The role of the graphic visual communication designer in the field of advertising is addressed as students produce an advertising campaign. The history of advertising is explored in its relationship to the development of today’s most popular forms of advertising including print, broadcast/video, out-of-home and screen-based and interactive media. Prerequisite: ART 320. Offered Each Year (Spring).

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.daemen.edu

Phone Number:

(716) 839-3600

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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