BUS 468 - Marketing Decision-Making

Institution:

Sonoma State University

Subject:

Description:

Data analysis and “what if” marketing decision-making, using computer modelsand computer simulation. Emphasizes developing computer and analytical marketing skills. Prerequisites: BUS 360 and 367.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.sonoma.edu

Phone Number:

(707) 664-2880

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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