CO 300 - Persuasion in Communication

Institution:

University of New Haven

Subject:

Communication

Description:

Prerequisite: CO 100 . Examination of the use and misuse of persuasive communication in society. The effects and ethical dilemmas of compliance-gaining strategies in interpersonal, public, and mass communication contexts. Analysis of classical persuasion theories and contemporary theories of attitude change. Students develop, present, and analyze persuasive messages.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.newhaven.edu

Phone Number:

(203) 932-7000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Four-one-four plan

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