BU 536 - Marketing and Sales Strategies

Institution:

Seton Hill University

Subject:

Business

Description:

Principles of marketing and communication and current marketing and sales challenges are reviewed to develop the ability to analyze, interpret, design, and evaluate strategic marketing plans and communication vehicles. 3 credits.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.setonhill.edu

Phone Number:

(724) 834-2200

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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