ASM 220 - Channel Management

Institution:

Northwood University-Michigan

Subject:

Description:

Management of the marketing channels and systems of the organization in providing materials in production. The development of distribution channels, communication, and partner management by examining their behavioral dimensions.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.northwood.edu

Phone Number:

(989) 837-4200

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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