AM 264 - Variable Operations Management

Institution:

Northwood University-Michigan

Subject:

Description:

This course investigates the vital role successful new and used vehicle departments play in the profitability of American franchise automobile dealerships. Topics covered include selection and motivation of employees, directing the sales staffs, basics of evaluating prominent advertising media, sales promotion, facilities planning, inventory control, methods for maximizing inventory turn, wholesaling practices, appraising of trade-ins, reconditioning of vehicles for retail sale, and the role of auctions in maintaining proper inventory balance. This course will also utilize the ERA computer system.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.northwood.edu

Phone Number:

(989) 837-4200

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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