AAM 105 - The Automotive Aftermarket

Institution:

Northwood University-Michigan

Subject:

Description:

The functions of each step of automotive aftermarket distribution and interrelations of all segments from manufacturer to consumer are explored, including history of the aftermarket, industry terminology, channels of distribution, sales organization, trade associations and the trade press, and aftermarket trends.

Credits:

2.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.northwood.edu

Phone Number:

(989) 837-4200

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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