BA A463 - Brand/Content Mktg Strategies

Institution:

University of Alaska Anchorage

Subject:

Business Administration (BA)

Description:

Examines the content marketing strategies used to create, publish and distribute content for a target audience to attract new customers, including social media, blogs, visual content, and content assets such as tools, e-books and webinars. Special Note: Not available for credit to students who have completed BA A682. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing. May be stacked with: BA A682

Credits:

3.00

Credit Hours:

Prerequisites:

BA A343 UA C

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.uaa.alaska.edu

Phone Number:

(907) 786-1800

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.