MKT 311 - Marketing Management

Institution:
University of Hawaii at Hilo
Subject:
Marketing
Description:
Planning, evaluation, and control of the marketing function. Procedures for developing the analysis and solution to common marketing management problems involving pricing, distribution, product development and promotion. Pre: Admission to Professional Business Program, and MKT 310.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(808) 974-7311
Regional Accreditation:
Western Association of Schools and Colleges
Calendar System:
Semester

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