QBA 365 - Managing Electronic Commerce

Institution:

University of Hawaii at Hilo

Subject:

Quantitative Business Analysis

Description:

Topics in advanced electronic commerce (EC) management. Issues include: defining EC in its various forms; exploring EC strategies; economics of EC; global EC issues. The class will complete a semester-long hands-on-project requiring students to: assess a business' needs and opportunities; plan a Web site corresponding to the needs assessment; design a fully functional and interactive commercial Web site; plan and implement administrative parameters and functions for customer service, security, site monitoring, site maintenance, business performance, and site effectiveness. Pre: Admission to Professional Business Program, MGT 341 or QBA 362, or consent of instructor.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.hilo.hawaii.edu

Phone Number:

(808) 974-7311

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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