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Institution:
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Central Wyoming College
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Subject:
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MKT Marketing
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Description:
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The student will gain an understanding of sales and other marketing practices used in today's changing and diverse environment. The student will explore marketing and communication strategies for professional sales, customer and public relations, and advertising on various platforms and channels. Professional communication strategies will be examined, as well as the influence of culture, technology and media on advertising and sales. (3 lect.)
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(800) 735-8418
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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