MKTG 326 - International Marketing

Institution:

College of Charleston

Subject:

Marketing

Description:

Marketing on an international scale with stress upon the viewpoint of the marketing manager who must recognize and cope with differences in legal, economic, spatial and cultural elements in different nations. Emphasis is placed on marketing techniques and methods of expanding participation in foreign markets. NOTE: Please refer to the appropriate academic catalog for additional course information concerning prerequisites, co-requisites and course restrictions..

Credits:

3.00

Credit Hours:

Prerequisites:

MKTG 302 AND ( ECON 200 OR HONS 211 ) AND ( ECON 201 OR HONS 212 )

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cofc.edu

Phone Number:

(843) 953-5500

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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