ARTM 370 - Arts Marketing & Public Rel.

Institution:

College of Charleston

Subject:

Arts Management

Description:

Students will analyze and develop market research and learn practices to increase cultural participation and develop arts audiences. They will assess current and potential audiences and demographics, examine lifestyle, leisure time habits, national and international trends and social values, and participate in different types of arts experiences.

Credits:

3.00

Credit Hours:

Prerequisites:

ARTM 200 AND ARTM 310

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cofc.edu

Phone Number:

(843) 953-5500

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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