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Institution:
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Cleveland State University
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Subject:
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Description:
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Prerequisite: MKT 301. This course introduces the basic functions of sales force management as well as theories and concepts about appropriately managing that function. Students will be able to apply sales research, theories, and concepts to practical situations. Topics covered include salesperson effectiveness, deployment, organizational design, compensation, and evaluation.
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Credits:
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4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(216) 687-2000
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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