COMM 104 - Public Relations

Institution:

Citrus College

Subject:

Communications

Description:

A survey of public relations history, theories and practices with emphasis on applications to business, public agencies and institutions. A practical approach to using the media, creating publicity releases, organizing and executing campaigns. Explores job opportunities of particular interest to communications majors. 54 lecture hours.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.citruscollege.edu

Phone Number:

(626) 963-0323

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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