COMS 118 - Survey of Public Relations

Institution:

California State University-Sacramento

Subject:

Description:

Introduces the student to publics, organization-environment relationships, structures, practices, and processes from a communication theory and research perspective. Specifically, the student is introduced to the multi-phased approach to public relations, an approach that highlights the PR subprocesses of task identification, task analysis, and task performance. Prerequisite: At least one college writing course in ENGL or JOUR with a grade of "C-" or better. Graded: Graded Student. Units: 3.0

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.csus.edu

Phone Number:

(916) 278-6011

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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