GB 401 - Strategic Management

Institution:
Bentley University
Subject:
Description:
Prerequisite(s): Senior-level standing, GB 301 or students who have credit for all three of the following courses: OM 280, MK 160 and FI 270. Note: Not open to students who have previously taken MG 370. Strategic Management focuses on the job of the general manager or top management team in formulating and implementing short- and long-run corporate policy and strategy. Today, business, as well as other organizations is in the process of transformation driven by information technology and globalization; therefore strategy is formulated in a multi-faceted environment of social, political, economic, and legal entities and forces. Strategic Management is concerned with developing the "general management point of view"; this means seeing the cross-functional impact of any situation, problem, solution, proposal or decision and the key long- and short-term implications for the total enterprise from a global perspective
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(800) 523-2354
Regional Accreditation:
New England Association of Schools and Colleges
Calendar System:
Semester

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