MKTG 439V - Social Marketing

Institution:

Arkansas State University-Main Campus

Subject:

Marketing

Description:

This course will focus on using marketing principles and techniques to influence target audience to voluntarily accept, reject, modify, or abandon a behavior for the benefit of individuals, groups, or society as a whole. Special course fees may apply. Prerequisite, MKTG 3013. Demand.

Credits:

1.50

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www2.astate.edu

Phone Number:

(870) 972-2100

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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