MKT 395 - Seminar in Electronic Marketing

Institution:

SUNY College at Oswego

Subject:

Description:

This course explores the opportunities and challenges related to current and emerging electronic commerce and electronic marketing technologies using the Internet. Course participants will have the opportunity to study principles, concepts, theories, key issues and applications of electronic marketing. Prerequisites: Mkt 250 and junior standing. Fl-3-

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.oswego.edu/

Phone Number:

(315) 312-2500

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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