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Institution:
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SUNY College at Oswego
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Subject:
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Description:
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An analytical study of marketing as a major business function and a social process. Introduces analysis of market forces, marketing opportunities, determination of price, product, distribution, promotion, and organization policies required to control and fulfill planned marketing programs. Prerequisites: Eco 101. Fl, Sp, SS-3-
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(315) 312-2500
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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