MK 442 - Marketing Management

Institution:

Millikin University

Subject:

Marketing

Description:

A capstone course providing a synthesis of all marketing courses to provide a body of content and applications skills. Focus is upon integrating the different aspects of marketing disciplines. Develops the capabilities for the marketing student to effectively enter the marketing profession. Prerequisites: senior standing, Marketing 300 and nine credits in marketing electives.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.millikin.edu

Phone Number:

(217) 424-6211

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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