BUS 152 - Principles of Sales

Institution:

Lehigh Carbon Community College

Subject:

Business

Description:

This course familiarizes the student with basic principles of career selling. It reviews the salesperson's function in society, presents the characteristics and opportunities of a sales career, surveys required knowledge and skills for selling, presents details associated with the sales process, and provides suggestions for improving sales effectiveness. Emphasis is placed upon classroom student sales presentations and case studies.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.lccc.edu

Phone Number:

(610) 799-2121

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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