COMM 403 - Persuasion & Social Media Infl

Institution:

Millersville University of Pennsylvania

Subject:

Communications

Description:

Persuasive speaking from both the modern and classical points of view. Introduces students to classic forms and elements of persuasion as well as the latest research in persuasive communication and social media influence, including such issues as digital communication and algorithmic persuasion, celebrity culture, and emotional labor. Examines the function of persuasion in a variety of contexts and analyzes a series of recent public communication events for both their persuasive efficacy and ethics.

Credits:

3.00

Credit Hours:

Prerequisites:

COMM 301.

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Offered in fall or spring.

Additional Information:

Historical Version(s):

Institution Website:

www.millersville.edu

Phone Number:

(717) 872-3024

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Four-one-four plan

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.